Kylie specialises in research and insights that tell a story to help you achieve your goals of thought leadership, technology adoption or customer experience. All research is delivered as part of a broader content marketing plan and can include media releases, blogs and social media posts.

Kylie is able to craft questions and execute surveys, or examine existing research your team has done and advise on the stories it tells and how to execute a successful content marketing campaign around it to grow your business and win new clients.

Digital Marketing in Real Estate 2021: Uncovering The Skill Gap
Client: ActivePipe

98% of real estate agents believe digital marketing is important to their future success, but only 46% feel they are capable.


Who: 146 real estate professionals from Australia & New Zealand, spanning a range of different experience levels and sales volumes.

When: August 2020 to Jan 2021

Why: To understand real estate agents skill levels and confidence in digital marketing. We also wanted to uncover any trends between sales performance and digital marketing capabilities, and identify areas where agents need the most support.